Freescreensavers Biography
Social media has tremendous potential for leaders to communicate their ideas, but it also comes with some pitfalls, causing some midmarket CIOs to be tentative to embrace the possibilities. However, with so many midmarket companies finding great success with Web 2.0, we can no longer ignore the social media revolution. Whether CIOs want to admit it or not, their user base is absolutely using some form of social media. Every company should have a social media strategy that at least defines its level of interaction, be that zero interaction or a fully engaged campaign.
In this Midmarket CIO Briefing, we have social media tips for the novice as well as the high-functioning master looking for ways to optimize his performance in the Web 2.0 arena. Get tips on how to devise a social media strategy, how to set yourself up for viral branding success and how to avoid embarrassing incidents. We'll also highlight some great real-world examples of social media done right.
This guide is part of SearchCIO-Midmarket.com's Midmarket CIO Briefings series, which is designed to give IT leaders strategic management and decision-making advice on timely topics. For a complete list of topics covered to date, visit the
Social media has tremendous potential for leaders to communicate their ideas, but it also comes with some pitfalls, causing some midmarket CIOs to be tentative to embrace the possibilities. However, with so many midmarket companies finding great success with Web 2.0, we can no longer ignore the social media revolution. Whether CIOs want to admit it or not, their user base is absolutely using some form of social media. Every company should have a social media strategy that at least defines its level of interaction, be that zero interaction or a fully engaged campaign.
In this Midmarket CIO Briefing, we have social media tips for the novice as well as the high-functioning master looking for ways to optimize his performance in the Web 2.0 arena. Get tips on how to devise a social media strategy, how to set yourself up for viral branding success and how to avoid embarrassing incidents. We'll also highlight some great real-world examples of social media done right.
This guide is part of SearchCIO-Midmarket.com's Midmarket CIO Briefings series, which is designed to give IT leaders strategic management and decision-making advice on timely topics. For a complete list of topics covered to date, visit the
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